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Tuesday, May 13, 2014

Advertising our quaintness, or what's left of it

This ad ran in the New York Times magazine over the weekend. The Greater Miami Convention and Visitors Bureau (GMCVB) paid for it.

It's' pretty and seems more like a real estate ad as I don't see people from New York seeking out the Grove when most really spend their time on South Beach, they're usually in and out for the weekend and they don't usually leave that area.

But who knows. It's amazing that they are trying to make the Grove seem so quaint when in reality all the development and street work and gentrifying of the Grove is what is changing the Grove from what they are trying to portray in the ads.

I'm sure these peacocks will be long gone in a few years as their habitat is taken away one development at a time. Martha's Vineyard, Cape Cod, Marin County, now these places appreciate their roots and uniqueness. Even the over crowded Hamptons has sort of remained condo and high-rise free.

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10 Comments:

Blogger Tony Scornavacca Jr. said...

The advertisement is cute, and it can't hurt. It's good to remind the visitors that the Grove exists. ... As far as the Grove's atmosphere, at least we still have the natural beauty of the foliage and the bay.

May 13, 2014 5:38 AM  
Blogger Sledge said...

And who are these GMCVB people and who pays their salaries? Just curious.

May 13, 2014 7:56 AM  
Anonymous Anonymous said...

The grove wishes it had the traffic jams it did back in the day.

May 13, 2014 8:44 AM  
Anonymous Anonymous said...

That ad is 9 kinds of awful.

May 13, 2014 12:15 PM  
Anonymous Anonymous said...

Huh? Not me.

May 13, 2014 2:25 PM  
Anonymous Anonymous said...

The peacocks in North Grove are a loud, shitty nuisance. They are native to India and Southeast Asia, not to Florida, and certainly not Coconut Grove. Habitat?!?!? Are you serious? Some coke heads living in the Grove in the 80's had them as exotic pets no doubt let them escape when they discovered (no!) they make horrible pets. Along with boa constrictors in the Everglades, and giant iguanas everywhere in FL, they need to be eliminated.

May 13, 2014 8:16 PM  
Blogger Stacey Maxwell said...

Actually there have been Peacocks throughout the county including the Grove since at least the 1950's. There were crabs, a variety of lizards & frogs that are long gone. Fox, possum, etc. As for Peacocks as pets. Former Dade county States Atty Janet Reno & her Mom had many as pets out in Kendall going back earlier than the 50's.

May 13, 2014 10:42 PM  
Blogger Sledge said...

Anon @ 8:16 PM : You are the nuisance,, we brought the awesome peacocks a long time ago to get rid of people like you. Move downtown and a nice day.

May 14, 2014 7:36 AM  
Anonymous Anonymous said...

I think the author misses the point entirely when he states that most visitors spend their time on South Beach instead of coming to the Grove. Isn't that the whole idea behind the ad campaign: attract more visitors to the Grove? If I were a Coconut Grove merchant, I'd be hoping that this campaign brings in more business. And if I were a tourist thinking of coming to the Grove, the author's article would probably do more to dissuade me to come to the Grove rather than encourage me.

May 16, 2014 9:54 AM  
Anonymous Anonymous said...

President of the GMVCC has a pay and benefit package that exceeds $400,000 per year. In addition, his staff is also well paid.

May 17, 2014 12:37 PM  

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