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Tuesday, April 07, 2009

Cross promotion will help everyone

A few people told me that the Mayfair Antique Market could use a little help in the way of promotion. It might be a good idea if other Grove businesses could chip in and send business their way. The Market will set up again this weekend.

The Antique Market sends plenty of business to local restaurants. The restaurants hand out their menus to the vendors and the vendors love to order take out since they cannot leave their booths.

Maybe restaurants can send people to the Antique Market. The market has flyer cards and perhaps the staff at the restuarants could hand guests a card as they are paying their bill and say something like, "While you're in the Grove, you may want to check out the Antique Market," and they could hand them a card.

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3 Comments:

Anonymous Jobie said...

Your idea is sound friendly advice. Additionally the BIC should spend a few bucks to promote the Antique Market, but extremely reasonable pricing would guarantee repeat business year round. Years ago, when in the antique business I turned a good profit selling antique items for far less than everyone else in the Broward/Dade market.

April 08, 2009 8:32 AM  
Blogger Tom Falco said...

The prices aren't the problem. getting people to that end of Mayfair is the problem.

April 08, 2009 8:34 AM  
Blogger Pogonip said...

How about some mutual back-scratching? Restaurants refer patrons to the antique fair, and the antique fair vendors suggesting good places to eat? Maybe restaurants and vendors both could hand out $1.00 coupons to paying customers, sending them to the other business.

April 08, 2009 3:20 PM  

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